New Director Pijpenkabinet
27 December 2012
Patricia Olsthoorn (1975) is the new director of the Pijpenkabinet museum. She has been recruited to give a boost to the professionalization of the Amsterdam museum and to increase the its visibility . Olsthoorn about her appointment: "I think it is a challenge to bring this specialist and worldwide collection back to the public's attention. The museum wants to improve its national and international profile. I will tackle the changes that accompany a professionalization process like this with passion and confidence." Patricia Olsthoorn was for years staff member at Museum Gouda. After a renewed study, specializing in cultural entrepreneurship and CRM at Erasmus University, she has advised companies in embracing these aspects. Olsthoorn combines her position at the Pijpenkabinet with her tasks as advisor cultural entrepreneurship within the cultural sector.